Sunday, April 27, 2014

Mobile phone penetration in Pakistan

My 7 year old niece owns a mobile phone worth 50,000. Surprising??No it’s not surprising for anyone. Mobile phone usage in Pakistan is growing so much that we don’t care if we have enough food for a day but we care if our mobile phone is stuffed with enough credit jeweled with more convenient call and sms packages. Mobile phones are more about just mean of communication. It has also become a status symbol; who have the latest model is in the spot light. Different applications and firmware associated with mobile phones makes them more demanding among youngsters. No doubt why Pakistan is the fifth largest market of mobile phones in Asia. In past there were only PTCL telephone sets who were the only source of communication but now every member of a family owns mobile phone.

No one can deny the fact that how much these mobile phones are brining social changes. Society behaviors have changed which is bringing revolutions in norms and ethics. They have become little journalist. Access to social networking websites and easily done IMs have become a convenient way to instantly spread words among people. No wonder how controversial MMS brought revolutions when everyone was instantly sharing such MMS with each other. For spreading of mobile phone usage like a plague we can also blame media, actress having latest mobile phone models were impressive enough for people to copy them. Different mobile phone networking companies and their commercials are another culprit who offer cheap offers for mobile phone networks provoking enough for everyone to buy another mobile for access to another network. So we can say that Pakistanis reception are welcoming enough for tech innovations introduced by developing countries.

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